BBC's The Voice 'poached by rival network'
The upcoming fifth season of 'The Voice' will be its last on the BBC.
The BBC has lost 'The Voice' to ITV.
Mark Linsey, Acting Director of BBC Television, announced in a statement on Saturday (07.11.15) that the reality TV show has been "poached" by another network.
He said: "The BBC is incredibly proud of 'The Voice' but the fifth series which starts in January will be our last. We always said we wouldn't get into a bidding war or pay inflated prices to keep the show, and it's a testament to how the BBC has built the programme up - and established it into a mainstay of the Saturday night schedule - that another broadcaster has poached it."
The announcement from the BBC comes after it was reported that ITV had acquired the rights to 'The Voice'.
The Times newspaper reported ITV- which airs 'The Voice's rival 'The X Factor' will begin airing the show in 2017.
ITV originally lost out on a bidding war for the show four years ago, when the BBC paid £20 million for the rights to 'The Voice'.