Scottish bands headed to South by Southwest
- Mark Higgins
- 23 January 2015
Seven Scottish artists to showcase their music at renowned industry conference in Austin, Texas
South by Southwest (SXSW) will once again be host to a mixture of talented artists from Scotland, it was announced today.
Asked about performing in Austin, James Graham of The Twilight Sad said: ‘We are really looking forward to playing SXSW again, we believe we have produced an album that we are all very proud of and the festival gives us the opportunity to promote it to the worlds media, all of whom have their eyes on Texas at that time of the year.’
With the support of Creative Scotland, the Scottish Showcase at the two-week long event has been able to exhibit some of the best local talent overseas, enabling Scottish artists to increase their exposure and potential audience reach. Commenting on this year’s line-up, David Wear from Creative Scotland said:
‘Every act here has the opportunity to develop their profile and take some real forward steps in their careers – not only does SXSW enable musicians to perform in front of some the most important professionals in the music industry, but it will also give them an opportunity to perform at one of the most exciting music events in the world.’
South By Southwest runs from Tue 17 – Sun 22 Mar 2015 in Austin, Texas.