Jessie J embraces big voice

Jessie J says she has embraced her "big" vocal style on her new album and has embraced the type of artist she is on the upcoming 'Sweet Talker'

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Jessie J

Jessie J

Jessie J has embraced her "big" voice on her new album.

The 'Bang Bang' hitmaker is getting ready to release her third LP 'Sweet Talker' in October and has revealed she made the decision to show off her vocal power on the record after accepting she'll never be a "soft singer".

She told BANG Showbiz: "People have to fall in love with you for you. I'm not a soft singer, I've tried; it doesn't work for me. There are not many big singers in the UK anymore, but the singers I've always looked up to - people like Whitney Houston, Mariah Carey, Lauryn Hill - are big singers. I feel now is the time for me to really own what I do and be a big singer. I hope that comes through on the album."

Jessie - who has released the second single, 'Burnin' Up', from the album today (22.09.14) - has revealed the LP is influenced by American R&B and she hopes it will gain her many more fans Stateside.

She added: "All my inspirations, my idols and the singers I listen to are American and have that big R&B, gospel, soul sound. I'm a lover of big music and big songs, I definitely hope this works for the American market.

"Vocally I think this record is definitely more exciting. I think on the second album there were so many people that weren't involved in the first that wanted to have an opinion on the second album and I think I got lost in that ... For this album, the most amazing thing for me was consistency. I realised that it's a blessing and a curse to be able to sing anything. When I worked with a different vocal producer and different engineer for every single track in the last album it had a weird inconsistency. It didn't feel like a cohesive piece of art. Whereas this album I recorded every song with just one person and it was all put through the same microphone."

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