Lorde: I understand the importance of social media

  • Bang Showbiz
  • 15 May 2014

This article is from 2014.

Lorde

Lorde

Lorde thinks it's important for artists to use social media because it helps them get closer to their fans

Lorde thinks it's important for artists to use social media because it helps them get closer to their fans.

The 17-year-old singer, who has grown up with Twitter, Facebook and Instagram, like to keep her followers up to date with her career and voice her opinion on the sites and thinks others should do the same.

She told Britain's Stylist magazine: "I was ten [when Twitter first appeared], so I've grown up with it. It's much more normal to me than it would be for a lot of people. I understand the importance of things like Twitter and people feeling like they know you and are emotionally invested in you as an artist and as a person. It's cool. I like being able to share things with people."

Meanwhile, the 'Royals' singer, who has a bumper schedule this summer with festival appearances and gigs, thinks press invasion is a small price to pay for the opportunities she is handed as a singer.

She said: "It still completely bugs me out that I get to play venues that are sold out in the craziest corners of the world. I couldn't point to that place on a map but these people know the lyrics to a song I wrote a long way away. I can't make that normal in my head.

"But I figure in terms of, you know, living with privacy, it's kind of a small sacrifice."

Lorde

Much respected New Zealand vocalist and songwriter.

Alexandra Palace, London N22

Wed 27 Sep

Sold out / 020 8365 2121

Brighton Centre

Sat 30 Sep

£35.75 / 0844 847 1515

O2 Academy Birmingham

Sun 1 Oct

£36.25 / 0121 622 8250

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