Annie Lennox helped shape Spice Girls
- Bang Showbiz
- 15 January 2014
The Spice Girls' former manager Simon Fuller has credited legendary Eurythmics singer Annie Lennox with helping the chart-topping girl group develop their distinct personalities
Annie Lennox has been credited with helping the Spice Girls shape their distinct personalities.
The chart-topping 'Wannabe' girl group became known by their various nicknames - Posh, Sporty, Baby, Ginger and Scary - in the mid-1990s and their former manager Simon Fuller has now revealed the singer was one of the first people to advise the girl group to develop different personas.
Speaking on BBC Radio 2 documentary 'The Fuller Picture', he recalled: "Each of the girls knew who they were and in their own way tried to represent it but it wasn't strong enough and probably the most significant thing that happened was when they met Annie Lennox.
"I'm not sure this story has ever been told and Annie might not thank me for telling it, but I think we were flying to New York and I sort of brought up midway in the flight and said I've just signed this girl group. And Annie was very interested."
The music manager claims Annie helped the band members - Victoria Beckham, Emma Bunton, Melanie Brown, Melanie Chisholm and Geri Halliwell - "focus" on their distinct personality traits.
He said: "Almost directly, she was the one who got them to be louder and more brash and more specific. So Emma who was the sweet, cute, blonde girl became Baby Spice. She just played it and hammed it up. None of these [nicknames] actually existed [yet], but Annie gave them focus."