Karren Brady: Apprentice over when Lord Sugar quits

  • Bang Showbiz
  • 7 May 2013
Karren Brady

Karren Brady

Karren Brady says anyone who tries to take over 'The Apprentice' from Lord Alan Sugar would be "pretending to be him", and insists she will quit the programme when he decides to call it a day

Karren Brady says 'The Apprentice' will come to an end when Lord Alan Sugar calls it a day.

The 44-year-old businesswoman - who assists the entrepreneur alongside Nick Hewer on the BBC One business challenge show - doesn't see how the programme could carry on without Lord Sugar because it is "all about Alan" and insists anyone who tries to take it over would just be "pretending to be him".

She told BANG Showbiz: "I think without doubt, without a shadow of doubt, this show is all about Alan. The gravitas that he has, the respect that he has.

"People often ask me why the winner is never leaked out but it's because of the respect people have for him that it doesn't happen. I think without him 'The Apprentice' would be a poor imitation whoever steps into his chair.

"He's got such credibility. A lot of business people like to be on the television but they haven't got the same presence that he has so it doesn't work.

"It's his show and whoever takes over would be pretending to be him. When Alan finishes we finish and we leave it to some young buck to come and do it."

Lord Sugar and his two aides return to the boardroom tonight (07.05.13) for the ninth series of the show, and Karren says the latest crop of wannabe winners - who are battling it out for a £250,000 prize - are at the "last chance saloon" to gain an investment for their business plans.

She added: "I think this series is a really powerful mix of great tasks and candidates who all want to win. I don't think any of them actually want to be on the television. I think all of them really want this investment.

"Each of them has a really viable, good business plan and they can't get the investment anywhere else. This is the last chance saloon to try to get the money. The tasks are phenomenal as well."

The latest 'Apprentice' contestants include a jazz singer, a racing driver and a cupcake show owner, as well as 27-year-old Property Investment Company CEO, Zeeshaan Shah, who says his biggest business inspiration was French political leader Napoleon Bonaparte.

He said: "I'm a 'Great' of my generation. I'm an innovator and leader in business. I take inspiration from Napoleon; I am here to conquer."

'The Apprentice' returns to BBC One tonight (07.05.13) at 9pm.

Post a comment