Desperate Scousewives boss unsurprised at axe
Desperate Scousewives' executive producer isn't surprised the show was axed after just one series, as he thinks E4 bosses were looking for an "overnight success"
Desperate Scousewives' executive producer isn't surprised the show was axed after just one series.
Mal Young - who is behind the likes of long-running Channel 4 soap 'Brookside' - admitted the E4 reality show divided opinions in Liverpool and network bosses were looking for an "overnight success" similar to that found by ITV2 rival 'The Only Way Is Essex'.
He told the Liverpool Echo: "I believe it is Channel 4's job to look for new ways of telling stories. I am pleased we did it but it was not a show designed to run and run like the scripted soaps.
"Even a new scripted soap would struggle to survive nowadays because there is so much choice and the networks want an overnight success.
"I think Liverpool came out of it looking great but, as with all shows set in Liverpool, it really did divide the audience. People have strong opinions on portrayals of Liverpool, but I think the cast were great, the city looked really good and I was proud of that."
E4 bosses - who are also responsible for hit London-based reality series 'Made In Chelsea' - reportedly gave 'Desperate Scousewives' the chop after viewers failed to "warm" to its characters, including the likes of Elissa Corrigan, Debbie O'Toole and Abbey Clancy's cousin Chloe Cummings.
An insider recently said: "We had hoped 'Desperate Scousewives' would really give 'TOWIE' a run for its money. But sadly that's not been the case. For whatever reason people have just not warmed to the characters and there hasn't been a great buzz.
"'Made In Chelsea', on the other hand, is really popular. People seem fascinated by their posh lives."
However, a spokesperson for E4 admitted while the show would not be returning for a second season, it made for a "terrific series".
The spokesperson said: "'Desperate Scousewives' was a terrific series and we are hugely grateful for the contribution of all the cast and the production team.
"However there are currently no plans for the series to return."