Jamie Cullum says Must Be The Music axed for being nice
Jamie Cullum believes 'Must Be The Music' was axed because viewers prefer the human interest element of contestants and he doesn't think he and the other judges were ''cruel'' enough for the show to have been a hit
Jamie Cullum believes 'Must Be The Music' was axed because it wasn't "cruel".
The jazz musician - who was a judge on the Sky 1 show alongside Sharleen Spiteri and Dizzee Rascal - believes viewers are more interested in the "human interest" angle of competitors on reality TV contests than their actual performances.
He told The Sun newspaper: "Not enough people watched it. Maybe it wasn't cruel enough.
"The inherent drama in those shows is the human interest element - when you see people with their screws loose getting pushed around by people who should know better.
"That's what's enjoyable about those shows, no matter how much we don't want to admit it."
The first and only series of 'Must Be The Music' was won by Emma's Imagination, who scooped a £100,000 prize to kick-start her music career.
Speaking when the judging panel was first announced, the trio said they hoped to give as many unsigned UK acts as possible a chance to do well.
Dizzee said at the time: "I know how hard it is to break into the music industry and am giving all you fellow musicians out there a chance to come and show me, the other judges and the rest of the UK that we really do have some of the best musicians in the world right under our noses, who deserve a break. I'm here to give you that break."
Sharleen added: "Regardless of our differing music genres, ultimately we all have the same goal and that's to encourage unsigned and undiscovered talent to perform to the best of their abilities and give them the opportunity to succeed in something they are truly passionate about."