Melody Hossaini fired
Melody Hossaini became the tenth candidate to be fired from 'The Apprentice' last night (06.07.11) after heading the losing team in this week's task
Melody Hossaini became the latest contestant to be fired from 'The Apprentice' last night (06.07.11).
The 26-year-old youth business consultant was dismissed by Lord Alan Sugar after failing to lead her team, Logic, to victory in a task that saw them given limited stock and urged to "smell what sells" to continually replenish their wares and boost their assets.
The group's disastrous performance saw them try to sell items to retailers - including visit a pound shop to try and persuade the owner into buying watches from them for £25 - and failing to restock on their most popular product, reinvesting in untried items instead.
Her teammate, Helen Milligan was unhappy with Melody's leadership and even offered to step in and take over as project manager, which was quickly dismissed.
In the board room, the executive assistant branded Melody a "terrible" project manager who failed to take control of the task.
Despite being victorious in the task, team Venture failed to escape the wrath of Lord Sugar and were given a £100 fine and had their treat axed after project manager Natasha ignored the instructions in the task and refused to reinvest in more stock, much to the shock of her teammates.
In the board room, furious Lord Sugar said: "This is all about balls. You have shown no courage."
A special profile of the remaining five 'Apprentice' candidates airs tonight (06.07.11), while the show continues as normal next Wednesday (13.07.11)