Mercury Rev - Snowflake Midnight
- Doug Johnstone
- 18 September 2008
The Rev are like an indie version of Madonna, constantly reinventing themselves and their sound with each album, and this seventh studio outing is another successful reincarnation for these dreamy loons. Their early drone-rock weirdness and even the orchestral pop of 1998’s Deserter’s Songs are largely gone, here replaced by soundtracky soundscapes, sequenced rhythms and some driving, psychedelic space rock. Opener ‘Snowflake in a Hot World’ sets the tone, Jonathan Donahue’s willowy voice juxtaposed against building slabs of noise and beats, a pattern replicated throughout with increasing determination and conviction. Ethereal yet also somehow earthy, this is stirring stuff.